What Is automated marketing platform ?

What Is an automated marketing platform? 

 A marketing automation platform is designed to help marketers capture leads, develop relationships, and move prospects through the sales funnel.

these are some of the examples of How do we use it , we can schedule publishing to social media, repling to customer emails , and enlarge our mailing lists . 

all this job and other will be tracked and will give us more stats and allow us to split our contacts to segments , due to actions, locations or even more . 

and for this such work we may use on or more automated marketing platforms which we need to research about and find out which is suitable for our missions. 

where we need to set up one or more goals for this before we choose the correct automated Marketing platform such as :

1. Email marketing platform: I am using mail chimp for multiple reasons,  they have a free plan and ready templates, and can manage multiple contact files, and split them to segments , create landing pages and also websites. 

2.Segmentation and batch emails

3.forms to fill in 

4. lead generation 

5.socail media automation 

6.analyze campaigns stats and 

7. digital advertising 

before choosing this platform or that , I need to check the easy for me and the one can submit me all my goals, and suitable for my budget. 

automated marketing platforms is not always free, some have free plans available, and can scale to my need, and once I need more usage or leads I may go for an upgraded plan.

Selecting the simplest marketing automation software for your works are often difficult, but you don’t need to roll in the hay alone. the proper integrations, the simplest A/B testing functions, the strength of reporting—there’s tons to think about and tons of boxes to see.

To make your research easier, you'll use the merchandise Selection Tool at the highest of the page to receive customized recommendations for marketing automation tools supported features, integrations, company size, and more.